Talking to Business Executives about EA

Simply telling a business audience all the wonderful things that EA will do for you is not enough. Light bulbs go on only when you have a chance to show them what it means to them. So, don’t try to “sell” an audience on the academic virtues of EA. Show them. Use relationships among component parts and expose mappings that they always thought existed, but never quite had a chance to see before.

Take the Initiative

I was recently asked to reflect on the strengths of some of the EA practitioners I have worked with over the years. They have been an inspiring group who collectively and individually were drawn to EA because they aspired to make a difference in their companies. Fulfilling that aspiration isn’t always an easy path.

Social Networking – What’s good for them is good for EA

Enterprise architects have historically struggled with the process of publishing content to the stakeholders in their organization. Surprisingly, EA practitioners as a whole have been reluctant to embrace the use of social networking for their own purposes…